Marketing Strategy 101: Putting your brand forward
The type of online marketing that we manage for our clients is designed to facilitate authentic relationships between the business and their followers. As with any promotional strategy, strategic marketing brings together traditional advertising, updated branding, online and social media connections with promotional elements that are geared toward creating positive interaction with the community, which in turn, helps to build trust, demonstrates expertise and ultimately, brings in new customers/clients.One aspect of marketing that is important for small businesses to be…